Online visibility

Get found, trusted, and chosen online

Pettifer Works is an affordable online visibility partner for UK trades and local businesses — custom websites plus Google Business setup, local SEO, review systems, AI-ready content, and optional ongoing support from £499 Trade Launch.

A website alone is not enough. Pettifer Works builds the full online visibility system around your business — website, Google, trust, local SEO, AI search readiness, and plain-English reporting.

Who is this for?

Online visibility services are for businesses that need more than a brochure site — they need to be found on Google Maps, look trustworthy, and win enquiries consistently.

Who it is for

Online visibility services are for businesses that need more than a brochure site — they need to be found on Google Maps, look trustworthy, and win enquiries consistently.

Trades and local service businesses
Startups launching their first professional presence
Small businesses replacing a weak DIY website
Owners who want visibility handled at launch, not as an afterthought

The problem

A website alone is not enough anymore

Customers search on Google, Maps, review platforms, and AI tools before they call. If your business looks incomplete, slow, or invisible, you lose enquiries before you know they existed.

Your site exists but you rarely appear on Google Maps
Google Business Profile is missing, incomplete, or inconsistent with your website
Few reviews — competitors look more trustworthy
Business details differ across directories
No useful local content or FAQs
Your web designer disappeared after launch

What's included

Everything in your project

Custom mobile-first website you own
Google Business Profile setup and optimisation
name, address, and phone consistency across key UK directories
Review Booster Kit — link, QR card, templates
Local SEO structure — service pages and schema
AI search-ready answer sections and FAQs
Search Console and analytics setup
Plain-English visibility reporting on retainer

See pricing & hosting for plan details, or build your package for a clear estimate.

Typical process

How we deliver online visibility

Discover

We learn your trade, service area, competitors, and what a successful enquiry looks like.

Build

Custom website with conversion paths, speed, and on-site SEO foundations.

Get found

Google Business Profile, citations, and local SEO alignment so Google sees consistent information.

Build trust

Review system, testimonials, and trust signals on your site.

Stay visible

Optional monthly support — content, Google Business Profile posts, monitoring, and plain-English reports.

Examples

Work and mockups

Solar & EnergySwitched On

Switched On — visibility at scale

Multi-service platform with SEO content engine, local trust signals, and conversion paths.

Map

★★★★★Local reviews

Local business visibility layout

Maps, reviews, service areas, and instant contact — built for local conversion.

View full portfolio

Packages

Simple packages. No confusing agency retainers.

Trade Launch is our recommended starting point for trades and local businesses.

Build your package

Trade Launch

From £499

one-time visibility bundle
+ hosting from £15/mo

Your website, Google Business Profile, local SEO, and review foundations set up properly.

Best for: Best if you want a website plus Google Business visibility done properly.

Everything in Website Launch
Google Business Profile setup
Local SEO foundations
name, address, and phone alignment
Review Booster Kit

Build this package Or request a custom quote

Best for new businesses

Website Launch

From £250

one-time build
+ hosting from £15/mo

A clean, fast website that gives your business a credible online presence.

Best for: Best if you need a clean first website.

Up to 5 pages
Mobile-friendly design
Contact form
Basic SEO setup
Search Console setup

Build this package Or request a custom quote

Best for competitive local areas

Get Found

From £1,199

one-time premium launch
+ hosting from £15/mo

A stronger visibility package for businesses that need to compete on Google and look more established.

Best for: Best if you want to compete locally and look more established.

Up to 15 pages
Core service pages
Google Business optimisation
Priority service area pages
FAQ and schema markup

Build this package Or request a custom quote

Best for existing websites

AI Search Ready Upgrade

From £299

for existing websites
scoped to site size

Upgrade your current website so Google and AI tools can better understand your business.

Best for: Best if you already have a site but want better Google and AI visibility.

Website structure audit
AI-friendly answer blocks
FAQ and schema improvements
Service clarity improvements
Search intent review

Build this package Or request a custom quote

Best for ongoing improvement

Stay Visible

From £99/mo

monthly retainer
hosting quoted separately

Monthly support to keep your website, Google profile, and local visibility improving.

Best for: Best if you want monthly support and local visibility work.

Website care and small updates
Google Business Profile posts
Review monitoring
Monthly blog or FAQ update
Search Console monitoring

Build this package Or request a custom quote

Build your package online · Free visibility audit · Compare all packages

FAQ

Frequently asked questions

Is this just web design?

No. We build websites as part of a wider visibility system — Google Business Profile, citations, reviews, local SEO, and AI-ready content are included in our Trade Launch and Get Found packages.

What is Trade Launch?

Our flagship package from £499 — website plus Google Business setup, name, address, and phone alignment, core citations, review kit, and visibility checklist. Designed for trades and local businesses.

Do you guarantee number one on Google?

No. We do practical work that helps local businesses get found and trusted — no ranking guarantees or SEO snake oil.

Can I start with just a website?

Yes — Website Launch from £250 is our entry point. Most trades benefit from Trade Launch because Google Maps and reviews matter as much as the site itself.

What is Stay Visible?

Monthly retainer from £99 — hosting care, Google Business Profile posts, review monitoring, content updates, and a plain-English visibility report.

Related services

Google Business Profile Local SEO for trades AI search ready Web design for trades

Start with a free visibility audit

See how your business scores across website, Google, trust, local SEO, AI search, and conversion — then we will recommend the right package.

Build your package View pricing