Google Business Profile
Google Business Profile setup and optimisation
Pettifer Works sets up and optimises Google Business Profiles for UK businesses — correct categories, services, photos, opening hours, review link, first posts, and name, address, and phone alignment with your website.
For many local businesses, Google Business Profile matters as much as the website. We set up and optimise your profile so you look professional on Google Search and Google Maps.
Who is this for?
Google Business setup is essential for any business that relies on local search, map pack visibility, and phone enquiries.
Who it is for
Google Business setup is essential for any business that relies on local search, map pack visibility, and phone enquiries.
- Trades appearing in 'near me' searches
- Local services with a defined service area
- Businesses with no profile or an incomplete listing
- Owners whose website and Google details do not match
The problem
An incomplete Google profile costs you calls
Wrong categories, missing photos, no services listed, or mismatched phone numbers push customers to competitors who look more established on Maps.
- No Google Business Profile or unverified listing
- Wrong primary category
- Website URL or phone does not match your site
- No photos or posts — profile looks abandoned
- No easy way for customers to leave reviews
What's included
Everything in your project
- Claim or create Google Business Profile
- Primary and secondary category selection
- Services list and business description
- Opening hours and service area
- Website link with UTM tracking
- Logo, cover image, and photo guidance
- First three Google posts
- Review link setup
- name, address, and phone alignment with your website
See pricing & hosting for plan details, or build your package for a clear estimate.
Typical process
How we deliver google business profile
Audit
Check existing profile, categories, and name, address, and phone consistency with your website.
Setup
Complete profile fields, services, hours, and visual assets.
Optimise
Posts, review link, tracking, and alignment across directories.
Handover
Checklist and guidance for ongoing reviews and updates.
Examples
Work and mockups
Maps-ready local presence
Profile and website working together for local search.
Solarithm — commercial local trust
Credentials and enquiry paths aligned with regional search.
FAQ
Frequently asked questions
Is Google Business Profile free?
+
How long does setup take?
+
Do I need a website first?
+
Is this included in Trade Launch?
+
Related services
Get your Google profile sorted
Book Trade Launch or ask about standalone Google Business Profile setup for your business.